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PGI Printers

By PGI Printers 07 Jun, 2017

If you are a B2C business, you know finding unique and interesting ways to stand out and leave a lasting impression can be tough. Whether you are a retailer, restaurant, or coffee shop, a thoughtful gesture can go a long way!

By PGI Printers 16 May, 2017

1. Paying-it-Forward by Supporting Local

As a local business, we can only hope potential customers will choose to support local, right? Well, consumers are more educated than ever before, and it has changed their decision-making process. They are thinking about more than just finding the right products or services, they are thinking about finding the right company to support.  There is a growing trend in consumers looking to support local and choosing a company that also invests in their community. When they see a company is kicking in to cover costs for kids to be involved in a local team, they will be more moved to support your local business over your competitor.

2. Affordable and Welcomed Marketing

Sponsoring a team can range in commitment levels and can often be more costly than other marketing efforts, like radio or billboard options. If you have your marketing covered, this might be a nice option to round out your efforts and is often more well-received. That brings us to number 3.

3. Helps Keep the Costs of Kids Sports Down

We all know that having children in organized sports helps them to build confidence, sportsmanship, and it imparts a healthy lifestyle.  By sponsoring a team, you will be helping to keep the costs of participation and tournament fees down. This will make it easier for more families to afford to enroll their kids in sports, and it will lead to more kids gaining the benefits of sports.  

4. Networking Opportunities

In B2B sales, we all know that building trust and forming lasting relationships is right up there with offering exceptional customer service. You may share sponsorship with another business in town and have a chance to meet other decision makers. Networking is always a good thing and often opens doors to future business.

5. Branding and Awareness

While everything above is enough to say yes to sponsoring a team, there is the undeniable fact that building awareness is always a benefit and every little bit helps. Whether you are a new business trying to get the word out or have been in business for a decade, being top of mind is key. If you do not already have a team in mind, be mindful in choosing which team you want to sponsor and who will be attending their games.


PGI Printers

By PGI Printers 07 Jun, 2017

If you are a B2C business, you know finding unique and interesting ways to stand out and leave a lasting impression can be tough. Whether you are a retailer, restaurant, or coffee shop, a thoughtful gesture can go a long way!

By PGI Printers 16 May, 2017

1. Paying-it-Forward by Supporting Local

As a local business, we can only hope potential customers will choose to support local, right? Well, consumers are more educated than ever before, and it has changed their decision-making process. They are thinking about more than just finding the right products or services, they are thinking about finding the right company to support.  There is a growing trend in consumers looking to support local and choosing a company that also invests in their community. When they see a company is kicking in to cover costs for kids to be involved in a local team, they will be more moved to support your local business over your competitor.

2. Affordable and Welcomed Marketing

Sponsoring a team can range in commitment levels and can often be more costly than other marketing efforts, like radio or billboard options. If you have your marketing covered, this might be a nice option to round out your efforts and is often more well-received. That brings us to number 3.

3. Helps Keep the Costs of Kids Sports Down

We all know that having children in organized sports helps them to build confidence, sportsmanship, and it imparts a healthy lifestyle.  By sponsoring a team, you will be helping to keep the costs of participation and tournament fees down. This will make it easier for more families to afford to enroll their kids in sports, and it will lead to more kids gaining the benefits of sports.  

4. Networking Opportunities

In B2B sales, we all know that building trust and forming lasting relationships is right up there with offering exceptional customer service. You may share sponsorship with another business in town and have a chance to meet other decision makers. Networking is always a good thing and often opens doors to future business.

5. Branding and Awareness

While everything above is enough to say yes to sponsoring a team, there is the undeniable fact that building awareness is always a benefit and every little bit helps. Whether you are a new business trying to get the word out or have been in business for a decade, being top of mind is key. If you do not already have a team in mind, be mindful in choosing which team you want to sponsor and who will be attending their games.


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